Foo Meng Wee Shawn
Summary
Dynamic leader with a proven track record at Whoopz Media Pte. Ltd., specializing in business development and strategic visioning. Excelled in maximizing product visibility and fostering customer relations, driving profitability even in economic uncertainty. Skilled in project management, led cross-functional teams to deliver cutting-edge events, significantly enhancing brand awareness. Results-driven business professional prepared for high-impact roles. Extensive experience in shaping business strategies and fostering innovation. Strong focus on team collaboration and achieving results, adapting to changing needs. Demonstrated expertise in strategic planning and team leadership.
Overview
14
14
years of professional experience
Work History
Co-Founder
Whoopz Media Pte. Ltd.
02.2020 - Current
- Provide custom market research and solution to multinational companies, ranging from FMCG to technology
- Maximize product visibility, brand awareness, and sales and involve a combination of offline and online channels and tactics.
- Evaluated market trends to identify emerging opportunities and inform strategic decision making.
- Conducted target market research to scope out industry competition and identify advantageous trends.
- Managed financial operations, ensuring fiscal responsibility and maintaining profitability during periods of economic uncertainty.
- Oversees a team of employees, providing them with information and guidance. Managed and monitored staff KPIs to ensure alignment with company goals.
Senior Event Director
ActMedia Singapore Pte Ltd
11.2014 - 01.2020
- Oversaw all aspects of event logistics, from registration to post-event follow-up activities.
- Enhanced attendee experience by meticulously planning and executing high-profile events.
- Led cross-functional teams to successfully plan and execute large-scale corporate events.
- Collaborated with sales teams to design engaging product launch events that generated buzz and customer interest.
- Delivered memorable events by incorporating cutting-edge technology solutions such as virtual reality experiences or interactive displays.
Event Sales Executive
Into E Projects
03.2011 - 10.2014
- Used cold calling to reach out to local business owners needing new events idea.
- Negotiated favorable terms with vendors and suppliers to minimize costs while maintaining high-quality experiences for attendees.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Developed compelling presentation decks to gain approval for ideas and communicate results.
Education
High School Diploma -
School D Hospitality
Singapore02-2012
Simei ITE
Singapore11-2007
Skills
- Business development
- Strategic visioning
- Customer relations
- Goal setting
- Problem-solving
- Project management
Timeline
Co-Founder
Whoopz Media Pte. Ltd.
02.2020 - Current
Senior Event Director
ActMedia Singapore Pte Ltd
11.2014 - 01.2020
Event Sales Executive
Into E Projects
03.2011 - 10.2014
High School Diploma -
School D Hospitality
Simei ITE
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