Farhan Ahmed

Global Exports, Karachi, Pakistan

2014 – Present

• Oversaw the strategic direction and overall operations of the company, leading a team of 50+ employees and increasing annual revenue by 40%.

• Spearheaded the digital transformation of the company, implementing online marketing strategies that increased online sales by 30% over the past five years.

• Managed digital marketing efforts, including SEO, SEM, and social media campaigns, resulting in a 25% increase in website traffic.

• Developed and executed marketing strategies that expanded the company’s market reach into new regions, enhancing brand visibility and customer acquisition.

• Led successful email marketing campaigns, boosting customer engagement and conversion rates.

Marketing Manager

Global Exports, Karachi, Pakistan

2009 – 2014

• Directed the marketing department, managing a team of 10 marketers and overseeing all marketing activities.

• Launched successful marketing campaigns that drove a 20% increase in sales and strengthened the company’s market position.

• Collaborated with the sales team to align marketing efforts with sales goals, leading to a more cohesive and effective strategy.

• Implemented market research initiatives to identify new opportunities and customer trends.

Assistant Marketing Manager

Global Exports, Karachi, Pakistan

2006 – 2009

• Supported the Marketing Manager in planning and executing marketing campaigns, which resulted in a 15% increase in customer acquisition.

• Coordinated with the design and sales teams to develop promotional materials and campaigns.

• Monitored competitor activities and market trends to adjust strategies and maintain a competitive edge.

Marketing Executive

Global Exports, Karachi, Pakistan

2004 – 2006

• Assisted in daily marketing operations, including the preparation of marketing materials and reports.

• Conducted market research and analysis to support marketing campaigns.

• Played a key role in implementing initial online marketing efforts for the company.