Emir Askan
Senior Commercial Partnerships Manager
Singapore
Summary
Dedicated and results-oriented Partnerships Manager with 15 of experience in cultivating and managing client relationships. Proven track record of hitting revenue targets, driving partner satisfaction, and implementing effective strategies to generate revenue while creating value for the partners. Being very passionate about the gaming space, I am seeking a challenging opportunity to leverage my expertise in partner management and contribute to the success of a dynamic team.
Overview
19
19
years of professional experience
5
5
years of post-secondary education
Work History
Senior Manager - Commercial Partnerships
Riot Games
10.2022 - Current
- Serve as the primary representative of Riot Games, cultivating and nurturing relationships with esteemed partner brands such as Microsoft, Red Bull, Logitech, Acer, Ralph Lauren, Grab, Singtel, and Globe.
- Expand Riot's network of strategic partners, focusing on those that can significantly enhance revenue streams and player value with multi-million dollar deals.
- Develop innovative and industry-leading deals and deal structures, ensuring they deliver substantial value and foster revenue growth, driving 80% increase in revenue in 2023.
- Provide exceptional customer service, resulting in a 95% increase in client retention Riot's esports products.
- Lead strategic deals by overseeing the entire process, from research and evaluation to recommendation, modeling, negotiations, and contract closure.
- Demonstrate a proven track record of executing successful partnership campaigns, effectively contributing to the attainment of brand partners' objectives.
- Oversee and execute sponsorship assets for partner brands across physical and digital experiences, as well as hospitality initiatives, collaborating seamlessly with diverse teams worldwide.
- Streamline payment systems by exploring, optimizing, and integrating them into agile development processes, resulting in major wins across regions in APAC.
- Build and demonstrate deep relationships with the most senior decision makers and influencers to truly understand their businesses and challenges.
Commercial Partnerships Manager
Riot Games
06.2019 - 09.2022
- Spearhead the role as the "face of Riot," managing daily relationships and actively advocating for Riot's business and products.
- Collaborate with a diverse portfolio of global partners, including industry giants such as Red Bull, Dell, Coca-Cola, Pepsi, Lenovo, Asus, Logitech, Razer, Unilever, and P&G. Additionally, fostered relationships with local partners, such as Vodafone, Monster, Turkcell, and Turk Telekom, expanding the partner network by 200%.
- Draft and finalize contracts, navigating terms and conditions to protect Riot's interests, resulting in a 120% increase in successful deal closures.
- Streamline payment systems by exploring, optimizing, and integrating them into agile development processes, resulting in a 15% improvement in penetration and conversion.
- Conceptualize, design, and lead the PC Cafe business in Turkey, contributing to the overall strategic vision of the Turkey publishing team and achieving a 20% increase in total revenue.
Ecommerce Manager
Riot Games
03.2013 - 06.2019
- Led commercial operations for Riot Games' publishing team, resulting in a at least 10% increase in overall year over year revenue
- Explored, optimized, and seamlessly integrated payment systems within agile development processes.
- Orchestrated promotions, events, and campaigns, maximizing monetization metrics while prioritizing player value and generating 20% increase in positive sentiment with locally resonating content.
- Developed and implemented marketing plans in collaboration with retailers and payment service providers, driving in-game content sales for Riot's products.
- Defined, designed, and led the PC Cafe business, aligning with the strategic vision of the publishing team and achieving a 65% market share with Riot's games portfolio.
- Managed and oversaw a team of 6 field representatives with a focus on retail, PC Cafes, and B2B operations.
Business Development Manager
Paymentwall
10.2011 - 03.2013
- Identify and cultivate business prospects across diverse industries, including online gaming, online dating, digital services, travel, and e-commerce, resulting in a 100% expansion of the client base.
- Evaluate and recommend payment solutions for both new business ventures and existing clients, optimizing financial processes and increasing overall transaction efficiency by 40%.
- Spearhead project management and implementation for payment systems, encompassing Prepaid Cards, E-Wallets, Mobile Payments, Bank Transfers, and Credit Cards. Successfully delivered 22 projects, meeting or exceeding client expectations and contributing to a 20% improvement in client satisfaction bring it to above 90%.
- Craft sales presentations that creatively and distinctly differentiate and communicate unique assets to targeted prospects.
Client Manager
Galatasaray Football Club
09.2009 - 04.2011
- Manage a high-performing team of three Client Management Executives, overseeing the delivery of exceptional account management services to clients with VIP Seats and Corporate Boxes in the newly inaugurated Galatasaray Football Club stadium.
- Conduct thorough market research to identify potential clients and market trends, leading to a 200% expansion of the client base.
- Led initiatives like hospitality, outbound strategy, call center setup that resulted in the generation of an impressive USD 5.5 million in revenue from new business opportunities.
- Achieved an outstanding customer retention rate of 97%, showcasing a commitment to building and maintaining strong client relationships.
- Implemented customer service training programs, resulting in a 50% increase in positive guest reviews.
Account Executive
Marsh McLennan
08.2006 - 08.2008
Account Representative
Siemens
07.2005 - 07.2006
Education
Southern Methodist University
Dallas, TX 01.1999 - 01.2000
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State University of New York
Buffalo, NY 01.2001 - 01.2002
Bachelor of Science - Economics
Koç University
Istanbul, Turkey 04.2002 - 01.2005
Skills
PM Tools: Confluence, JIRA, Favro, Trello
Citizenship
Turkish
Eligibility
Eligible to live and work in the U.S. (If needed)
Timeline
Senior Manager - Commercial Partnerships
Riot Games
10.2022 - Current
Commercial Partnerships Manager
Riot Games
06.2019 - 09.2022
Ecommerce Manager
Riot Games
03.2013 - 06.2019
Business Development Manager
Paymentwall
10.2011 - 03.2013
Client Manager
Galatasaray Football Club
09.2009 - 04.2011
Account Executive
Marsh McLennan
08.2006 - 08.2008
Account Representative
Siemens
07.2005 - 07.2006
Bachelor of Science - Economics
Koç University
04.2002 - 01.2005
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State University of New York
01.2001 - 01.2002
Southern Methodist University
01.1999 - 01.2000
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