Do Thi Mai Huong
Leasing Executive
Summary
Leasing Executive with 3 years of hands-on experience in retail leasing for shopping malls, currently working at AEON MALL Vietnam. Successfully led the leasing strategy and execution for two major renovation projects: AEON MALL HAI PHONG LE CHAN and AEON MALL HA DONG. Achieved 110% of the leasing budget target. Proven ability to drive occupancy, enhance tenant mix, and manage complex renovation timelines. Skilled in zoning and tenancy mix for new projects, ensuring the right balance of tenants to optimize mall performance. Seeking to advance into a Senior Leasing Executive role.
Overview
10
10
years of professional experience
Work History
Leasing Executive
AEONMALL VIET NAM Co.,LTD
10.2021 - Current
- Led the leasing activities for the AEON MALL HAI PHONG LE CHAN and AEON MALL HA DONG renovation projects, achieving 110% of the leasing budget and surpassing financial targets through strategic negotiation and effective tenant selection.
- Actively supported leasing for two new projects and contributed to meeting 100% of the budget goals.
- Negotiated lease terms with both local and international brands, contributing to high occupancy rates and tenant diversity
- Analyzed performance of current malls, survey competitors, update retail market trend to propose improvement plan for current malls and new ideas for future mall development
- Developed zoning and tenancy mix strategy for new projects, optimizing space allocation and ensuring the introduction of complementary tenants to attract foot traffic.
- Coordinated with internal departments including design, legal, and construction teams to ensure smooth lease execution and timely unit handover.
- Regularly monitored market trends and Proactively explore new tenant’s interest to increase database and select suitable ones to ensure best tenancy mix and profitable for the shopping mall.
- Executed and manage staff for successful negotiation as schedule to both achieve best profit for company and establish relationship with tenants. Train and follow up closely with staff to catch up workload smoothly and work effectively
Senior Account Executive
3D JOINT STOCK COMPANY
04.2015 - 10.2021
- Acted as the primary liaison between clients and internal teams for retail interior design projects.
- Coordinated project timelines, ensured deliverables met client expectations and were delivered on time and within budget.
- Prepared commercial proposals, presentations, and material submissions based on brand needs and space requirements.
- Collaborated with design and construction departments to align technical drawings with client feedback.
- Built and maintained strong client relationships to support repeat business and long-term partnerships.
Education
Bachelor's Degree - International Economics And Business Chinese
Foreign Trade University
Ha Noi 04.2001 -
Skills
- Retail Leasing (Shopping Malls)
- Lease Negotiation & Deal Closure
- Project Leasing (New & Renovation)
- Zoning & Tenancy Mix for New Projects
- Budget Achievement & Revenue Growth
- Tenant Mix Strategy & Repositioning
- Market Research & Competitive Analysis
- Cross-functional Project Coordination
- Tenant Relations & Retention
Timeline
Leasing Executive
AEONMALL VIET NAM Co.,LTD
10.2021 - Current
Senior Account Executive
3D JOINT STOCK COMPANY
04.2015 - 10.2021
Bachelor's Degree - International Economics And Business Chinese
Foreign Trade University
04.2001 -
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