Dion Phang

I developed ideas for pitches and campaigns, designed social media posts, and created offline materials like pillar wraps and posters. I also handled various adaptations and prepared final artworks.

I worked on various design collateral for Google, including case study prints, the design of Google Skills Ignition SG certificate, materials for the Google Summit as well as presentation deck for Think with Google.

I focused on a variety of offline assets, including point-of-sale materials (POSM), out-of-home (OOH) designs, and offline marketing collateral. By collaborating closely with the marketing teams, I helped develop key campaign materials, ensuring that all designs aligned with our overall marketing strategy and effectively conveyed our brand message. Additionally, I brainstormed campaign concepts, created visually engaging content for event booths, and prepared various final artworks.

I primarily focused on offline assets, such as packaging design. Additionally, I worked on branding, visual merchandising, and participated in photo shoots for campaigns and new product launches. I was also part of the R&D team, where I contributed ideas for various products, including bread and beverage menus.

I completed a 3-month internship at Shinnpark Pte Ltd, a gift shop located in Jewel, Changi. My responsibilities included designing and updating their weekly social media posts, website graphics, in-store displays, banners.

I completed a 6-week pre-internship program where I observed, assisted, and learned from the creative team. During this time, I contributed to logo creation, website design, and packaging.