Summary
Overview
Work History
Education
Language
Salary Information
Timeline
Generic

Clement Yuen 源昊邦

Regional Launch Manager

Summary

A strong regional-based marketing manager from a "Fortune's Global 500", trained to create customer-focused mindset in regional view. A strong believer in operation proficiency and "no-waste". Proactive and passionate in promoting appreciation culture and high-performance workplace.

Overview

12
12
years of professional experience

Work History

Regional Launch Manager

Robert Bosch Co. Ltd.
08.2018 - Current

• Drove mid to long-term strategic marketing concept for APAC.
• Oversaw budget planning and allocation, ensuring cost control measures and operation efficiency are in place.
• Implemented successful go-to-market strategies for new launches, including sales forecast and on-time SOLs.
• Achieved consistent revenue growth by monitoring KPIs, user feedbacks and adjusting tactics accordingly.
• Optimized marketing strategies by conducting in-depth market interview, research and competitor analysis.
• Collaborated with cross-divisional business teams to develop cohesive campaigns in corporate level.
• Expanded in new market based on user needs and market trends, with new product portfolio ranges.
• Managed local and regional corporate events by coordinating with internal stakeholders and event agencies.

Senior Marketing Executive

Bosch Siemens Home Appliances Ltd.
05.2017 - 08.2018

• Winner of cultural contest in "Entrepreneurship" in Greater China.
• Developed integrated marketing strategies to upkeep brand visibility.
• Created and managed social media campaigns to increase brand engagement.
• Managed customer relation to maximize customer retention and satisfaction.
• Developed and delivered effective coaching sessions to maintain brand design consistency for Bosch and Siemens.
• Represented Siemens in project tenders to win property developers contracts.

Junior Country Manager

Robert Bosch Co. Ltd.
01.2014 - 03.2017

• Appointed as regional marketing trainer in "Future Trends" in APAC.
• Responsible for country marketing management in ASEAN.
• Delivered sales and EBIT target to achieve marketing plan.
• Created regional communication plans to increase brand footprint across entire user journey and touchpoints.
• Collaborated with cross-divisional teams to develop appealing sales bundles in order to gain sales synergies.

Marketing Trainee

Robert Bosch Co. Ltd.
05.2013 - 12.2013

• Supported strategic business planning for marketing head in APAC.
• Assisted country management initiatives for marketing head.
• Maintained cross-country communication proficiency.
• Supported supply chain management & forecast.
• Collaborated with creative agencies to create marketing contents.

Internship in Marketing

Robert Bosch Co. Ltd.
12.2011 - 10.2012

• Provided sales analysis for marketing head in APAC.
• Computed product portfolio & price database.
• Supported event management for marketing conferences.
• Supported new product development phase for product manager.

Education

Bachelor of Commerce - Marketing

University of Wollongong
Australia
08.2011

Form 7 - Science Stream

St. Joseph's College
Hong Kong
07.2008

Language

English: Native

Cantonese: Native

Mandarin: Native

Salary Information

Current: HKD 32,700 / month

Availability: Jul 2024

Timeline

Regional Launch Manager

Robert Bosch Co. Ltd.
08.2018 - Current

Senior Marketing Executive

Bosch Siemens Home Appliances Ltd.
05.2017 - 08.2018

Junior Country Manager

Robert Bosch Co. Ltd.
01.2014 - 03.2017

Marketing Trainee

Robert Bosch Co. Ltd.
05.2013 - 12.2013

Internship in Marketing

Robert Bosch Co. Ltd.
12.2011 - 10.2012

Bachelor of Commerce - Marketing

University of Wollongong

Form 7 - Science Stream

St. Joseph's College
Clement Yuen 源昊邦Regional Launch Manager