Charmaine Soh
Select State/Region
Summary
A creative and strategic thinker with a background in media production, design, and marketing. Experienced in developing marketing concepts, crafting proposals, and planning user journeys to enhance customer engagement. Skilled in market research and event coordination, with hands-on experience in executing campaigns and activations. Passionate about storytelling, branding, and creating meaningful experiences that connect with audiences.
Overview
3
3
years of professional experience
Work History
Marketing & Events Intern
Visual Studio Singapore
01.2025 - Current
- Conducted in-depth market research, analysed industry trends, and studied competitor strategies to develop fresh marketing ideas for brands
- Learned to translate insights into actionable strategies that align with client objectives
- Created well-structured marketing proposals that outlined campaign concepts, user engagement strategies, and execution plans
- Gained experience in presenting and pitching ideas to clients, refining storytelling and persuasion skills
- Assisted in the planning and execution of marketing events by coordinating logistics, liaising with vendors, and ensuring smooth on-site operations
- Developed problem-solving and organizational skills in a fast-paced event environment
Barista, Service Crew
Knots and Living Café
01.2022 - Current
- Managed day-to-day customer interactions, answering inquiries, processing payments, and resolving concerns regarding products and services to ensure a seamless experience
- Trained and mentored new team members, providing guidance on operational procedures, customer service, and coffee preparation techniques to uphold quality standards
- Acted as the person-in-charge during the manager’s absence, overseeing daily operations, delegating tasks, and ensuring the smooth functioning of the café
- Prepared and served high-quality beverages, adhering to established recipes and presentation standards while maintaining cleanliness and efficiency at the workstation
- Addressed and resolved customer issues promptly and professionally, ensuring satisfaction while maintaining the reputation of the café
- Assisted customers with product recommendations, upselling specialty items, and promoting new offerings to drive sales growth
Assistant Producer Intern
Mediashock Productions Pte.Ltd
01.2023 - 12.2023
- Participated in every stage of the production process, ensuring comprehensive involvement from conception to final output
- Assisted the producer in maintaining effective communication with clients, ensuring their needs were met and expectations exceeded
- Contributed to the creation of detailed call sheets and schedules, ensuring smooth operational flow and timely project execution
- Closely monitored every stage of the production process, providing detailed feedback to video editors after each cut to ensure the final product met the highest standards
- Honed my communication and interpersonal skills, understanding their critical importance in fostering collaboration and teamwork
- Accurately estimated project timelines and proactively identified and mitigated potential challenges, ensuring timely project delivery
Marketing and Videography Specialist
Thinkers Vault Pte Ltd / illum.E tuition center
01.2022 - 12.2022
- Developed engaging and informative content for social media platforms to effectively promote the tuition centre and increase online presence
- Captured high-quality photos and videos of classes, events, and activities to visually showcase the centre’s environment and offerings
- Created and implemented marketing strategies to attract new students and retain existing ones, contributing to overall business growth
- Edited photos and videos to produce polished and professional visual content, enhancing the centre’s brand image
Education
Diploma - Media Productions and Design
Republic Polytechnic
Singapore04.2024
No Degree - 'O' Level
Juying Secondary School
Singapore12-2019
Skills
- Adobe Creative Cloud
- Davinci Resolve
- Microsoft Suite
- Communication and Interpersonal Skills
- Critical Thinking
- Organization Skills
- Problem Solving
- Client Management
- Pre-production to Post-production Coordination
- Post-production Planning
- Independent and Teamwork
- Video editing
- Content creation
- Market research
- Social media management
- Event planning
- Customer service
- Customer engagement
- Brand awareness
- Web design
Accomplishments
- Official Selection of First Shot(s) 5, Participated in this film project competition held by the school, contributing in screenwriting, directing, and editing.
- Edusave Merit Bursary Award 2022, Awarded to students within the top 25% of their institution’s level and course in terms of academic performance.
- Edusave Skills Award 2024, Awarded to students demonstrating excellent professional and LifeSkills throughout their course of study.
- Edusave Merit Bursary Award 2024
Timeline
Marketing & Events Intern
Visual Studio Singapore
01.2025 - Current
Assistant Producer Intern
Mediashock Productions Pte.Ltd
01.2023 - 12.2023
Barista, Service Crew
Knots and Living Café
01.2022 - Current
Marketing and Videography Specialist
Thinkers Vault Pte Ltd / illum.E tuition center
01.2022 - 12.2022
Diploma - Media Productions and Design
Republic Polytechnic
No Degree - 'O' Level
Juying Secondary School
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