Charles Theseira
Marketing & PR Manager
Summary
Motivated and passionate about new challenges, and determined to work in an exciting and forward-thinking company that strives for success.
I am a passion-driven individual, and I take great pride in working within the Automotive & Motorsport industry.
On top of having a calm personality, I believe I am an excellent communicator and I love meeting new people and building mutually beneficial relationships. I am also an outgoing person, and take pride in my ability to form friendly and professional first impressions.
Overview
6
6
years of professional experience
3
3
years of post-secondary education
Work History
Global Partnerships Manager
Next Level Racing®
11.2020 - Current
Industry-leading Racing & Flight Simulator Manufacturer based in Gold Coast, Australia, with a global sales distribution network and worldwide community
Involved in Product Launch Strategies, Business Development, Leveraging Global Partners for Marketing Activations, Marketing Budget Control
Establishing the brand through global partnerships (+49 companies in 31 countries)
Brand Ambassador Recruitment (200+ and counting)
Marketing & PR Executive
Craft-Bamboo Racing
08.2018 - 04.2021
Professional Racing Team based in Hong Kong, competing in global GT racing events representing Porsche Motorsport (2018) and Mercedes-AMG Motorsport
Key Point-of-Contact to Porsche Motorsport Asia Pacific, Mercedes-AMG Motorsport, Sponsors, VIP Guest Relations, Team Logistics & more
Secured €5.6m in Sponsorship, specializing in Creative Marketing campaigns and Live Events
Conceptualized & Execution of the 2020 GT World Challenge Asia Esports Championship, bringing Esports to center stage during the pandemic
Brand Marketing Undergraduate
Goodyear Dunlop Tyres UK
07.2016 - 07.2017
Class-Leading Tyre Company with 2 brands - Goodyear and Dunlop - with EMEA Headquarters based in the UK, and an annual revenue of 15b USD.
Handling of Key Reporting Metrics of Dunlop Marketing Investments such as Motorsport Sponsorship of the British Touring Car Championship
PR (Internal & External) & relevant Media Budgeting
Distributor/Retailer Activation & Live Events Planning
Education
Bachelor of Science - Marketing (Honours)
Newcastle University
Newcastle, United Kingdom 01.2015 - 06.2018
Skills
KPI Tracking
undefinedTimeline
Global Partnerships Manager
Next Level Racing®
11.2020 - Current
Marketing & PR Executive
Craft-Bamboo Racing
08.2018 - 04.2021
Brand Marketing Undergraduate
Goodyear Dunlop Tyres UK
07.2016 - 07.2017
Bachelor of Science - Marketing (Honours)
Newcastle University
01.2015 - 06.2018
Similar Profiles
Charithmani Malsa JayasooriyaCharithmani Malsa Jayasooriya
Chef at Southside Racing (Pakenham Racing Club)Chef at Southside Racing (Pakenham Racing Club)
John KennedyJohn Kennedy
SECURITY OFFICER at NEXT LEVEL SECURITY (LEVEL 2)SECURITY OFFICER at NEXT LEVEL SECURITY (LEVEL 2)
Steven NittiSteven Nitti
Administrative Assistant at Lonestar RacingAdministrative Assistant at Lonestar Racing