Hi, I’m
Chai Yie TAI (Doris)
Business Management
Petaling Jaya, Selangor
Summary
A position in the holistic beauty field, luxury jewellery and watches, with an emphasis on client relations and sales. Highly driven and performance-oriented individual with excellent team management skill. Analytical, organized and detail-directed problem solver. Proven confident team player with ability to work in unison with staff, peers and board of directors. Build strong teamwork and Positive mind-set to build the whole team. Consistency achieved Monthly target and positive LFL. Create healthy competition among own team members to achieved goal. Dedicated manager with human-centric approach to boosting sales and motivating teams. Highly organised and ambitious, but personable and approachable. Committed to customer satisfaction, staff wellfare and business success.
Insightful Manager with experience directing and improving operations through effective employee motivational strategies and strong policy enforcement. Proficient in best practices, market trends and regulatory requirements of industry operations. Talented leader with analytical approach to business planning and day-to-day problem-solving. Collaborative leader partners with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.
Overview
20
years of professional experience
Work History
COTY.Inc
Retail Excellence Manager
03.2024 - Current
Job overview
- Cross-trained existing employees to maximize team agility and performance.
- Reduced waste and pursued revenue development strategies to keep department aligned with sales and profit targets.
- Managed budgets effectively, ensuring optimal financial performance while investing in necessary resources for business growth.
- Managed budget allocations to prioritize spending on high-impact projects, optimizing resource utilization.
- Assisted in organizing and overseeing assignments to drive operational excellence.
- Set aggressive targets for employees to drive company success and strengthen motivation.
- Leveraged data and analytics to make informed decisions and drive business improvements.
- Achieved departmental goals by developing and executing strategic plans and performance metrics.
- Built high-performing teams through effective recruitment, onboarding, and talent development initiatives.
- Developed a strong company culture focused on employee engagement, collaboration, and continuous learning opportunities.
- Streamlined workflows by identifying bottlenecks in existing systems and implementing appropriate solutions.
- Reduced operational costs through comprehensive process improvement initiatives and resource management.
- Oversaw inventory management, optimizing stock levels, and reducing waste.
- Organized professional development programs for staff, leading to improved performance and skill sets.
- Enhanced team productivity by implementing agile methodologies, leading to more efficient project completion.
- Led cross-functional teams to achieve project goals, fostering collaboration and innovation.
- Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.
- Analyzed sales data to identify trends, adjust inventory levels accordingly, and maximize revenue opportunities.
- Negotiated lease agreements for new store locations, securing favorable terms that supported long-term financial success in each market area.
- Ensured compliance with company policies, local regulations, and industry standards across all stores in the region, mitigating potential risks to the business.
Clarins Sdn Bhd
Retail Manager
12.2019 - 03.2024
Job overview
- Oversee up to 12 Stores/Counters of the daily Operations of the Store.
- Passionate about delivering exceptional levels of customer service and driving sales and all KPI.
- Manage the store’s employees, including hiring, performance evaluation, scheduling and assigning duties and responsibilities by training, coaching and developing the
- Responsible for motivated & engaging staff and to ensure the staff represents Values and understand Clarins goals.
- Reordered and restocked to ensure each store/counter maintained healthy inventory holding.
- Also hold regular team meetings to communicate with the staff.
- Created positive working environments by offering support and guidance to staff.
- Resolved complaints on products, company issues and customer service to keep business operational.
- Designed innovative marketing and sales promotions to increase foot traffic, profits and customer loyalty.
- Explored and created new ways to resolve problems with processes, technology or team members to improve overall efficiency.
- Successfully enrolled CRM apps and trained the pilot store team to ensure the usage metrics achieved expectations.
- Leading new retail store opening.
L Beauty (Fresh)
Boutique Manager
07.2019 - 11.2019
Job overview
- Lead 1st Retail Store Opening in Malaysia.
- Held monthly store meeting with management.
- Led branch to achieve maximum sales within territory, exceeding revenue forecasts.
- Forecasted sales performance to efficiently budget and order stock.
- Enthusiastically interacted with customers and executive leaders to boost sales and team morale.
- Managed sales records, reconciled cash and made bank deposits while performing store opening and closing duties.
- Trained and supervised team to deliver on store sales targets.
- Evaluated team performance and handled disciplinary actions.
- Coached and mentored store team members to achieve multiple promotions.
- Briefed team on product and promotion changes to support upselling.
- Oversaw stock takes to achieve accurate inventory and pricing.
- Revamped store appearance and displays to reflect seasonal trends and promotions.
- Reorganised sales floor to improve visual merchandising displays.
- Completed audits and risk assessments to achieve regulatory compliance.
Swarovski Sdn Bhd
Boutique Manager
01.2014 - 05.2019
Job overview
- Incharged up to 2 outlets
- Enforced SOP in daily operations.
- Implemented theft prevention measures to reduce store losses.
- Actioned customer feedback to improve product and service provisions.
- Held regular meetings with trade staff to delegate tasks, communicate market trends, sales KPIs and priorities.
- Merchandised displays to showcase new and popular items.
- Stored stock safely and securely to maintain quality of goods.
- Hit sales targets by seeking opportunities for operational expansion and new customer acquisition.
- Recruited motivated, personable staff to deliver outstanding customer service.
- Enforced team compliance with health and safety requirements to maintain standards.
- Determined optimal mix and levels of stock to meet demand and minimise costs.
LOREAL SDN BHD
Boutique Manager
01.2010 - 01.2014
Job overview
- Managing a retail Stores
- One to one coaching among staff & motivate staff
- Collaborated with team members to achieve target results & trending positive like for like.
- Through knowledge of current manufacturing practices and a clear vision to accomplish the company goals
- Plans storewide staff work schedule
- Manages fulltime & part time staff payroll
- Produces useful reports for management decision
- Attends to email request and response in timely manner
- Manages store's inventory including stock check, re-ordering of products and receiving of products
- Maintains store's corporate image
- Merchandise store & stock display
- Organised files to support efficiency and traceability.
- Comprehensive guide staff & trained new joiner Store Manager
- Optimised team training and staff development.
CLARINS SDN BHD, L'occitane
Beauty Advisor
01.2005 - 01.2009
Job overview
- Warmly and politely greeted customers when approaching the stand, offering help and assistance for excellent customer service.
- Conducted regular visual merchandising on beauty shop shelves, making stands look desirable, attractive and visually pleasing.
- Used excellent upselling and cross-selling techniques to sell add ons, such as lotions, serums and primers, to increase customer order value.
- Communicated with customers to obtain an extensive understanding of requirements and recommend products best suited to their needs.
- Designed comprehensive body care routine and application methods.
- Maintained extensive knowledge of beauty range to provide specifications, prices and availability to customers when needed.
- Provide a personalized customer service.
- Achieved monthly personal sales target.
- Achieved Yearly Top Sales awards among L'occitane
Education
KBU College
Diploma of Higher Education from Business of Administrative
SPM
Skills
Team leadership
Accomplishments
2011 · Best Men Recruitment in Kiehl’s
2012 · Best Store Manager
2014 · Top 3 store Manager
2015 · Top 3 target achievement in Swarovski One Utama
2016 · Top 1 target achievement in Swarovski Midvalley
2017 · Top 3 Service Challenge
2018 · Top 7 Sales Ranking in SEA
2020 - 2022 · Consistency demonstrated exceed expectations in Sales Trending vs Budget
Timeline
Retail Excellence Manager
COTY.Inc
03.2024 - Current
Retail Manager
Clarins Sdn Bhd
12.2019 - 03.2024
Boutique Manager
L Beauty (Fresh)
07.2019 - 11.2019
Boutique Manager
Swarovski Sdn Bhd
01.2014 - 05.2019
Boutique Manager
LOREAL SDN BHD
01.2010 - 01.2014
Beauty Advisor
CLARINS SDN BHD, L'occitane
01.2005 - 01.2009
KBU College
Diploma of Higher Education from Business of Administrative