Chai Joo Soh
21 Years Of Experience In Business Development And Product Management In The Telecommunications Industry
Singapore
Summary
Successful at networking, prospecting and business development. Skilled at managing demanding accounts with organized approach and persuasive communication skills. Offering 21 years of telco experience working with businesses from SMEs to MNCs.
Overview
3
3
years of post-secondary education
14
14
years of professional experience
Work History
Senior Enterprise Manager
Bridge Alliance
Singapore
08.2014 - 06.2021
- Marketed and sold regional telecommunications solutions and services to stakeholders across multiple levels to both alliance members and external customers.
- Articulated and demonstrated product concepts and offerings to clients in easily understandable terms.
- Built and cultivated healthy pipeline of customers interested in partnering with company.
- Monitored weekly sales to write reports for senior leadership and streamline operational processes.
- Demonstrated products and specific features at customer locations and special events.
Product Manager
Singapore Telecommunications Ltd
Singapore
09.2007 - 07.2014
- Conceptualized and deployed Singtel Business Fibre services and features and optimized implementation for use in marketing strategies.
- Monitored market trends and competitor performance and analyzed gaps to update promotional strategies and maximize sales.
- Spearheaded collaborative efforts between Product, Networks and external contractors to deploy fibre services into commercial buildings across Singapore.
- Developed pricing strategies while balancing firm objectives with customer satisfaction maximization.
- Collaborated with sales, marketing and support teams to launch products on time and within budget.
- Defined and analyzed metrics to measure product performance.
- Maintained internal product knowledge database.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Conceptualized and deployed enhanced product features and optimized implementation for use in marketing strategies.
- Established criteria for each milestone within product roadmap as means to measure developmental progress.
Education
Bachelor of Science - Marketing
Southern Illinois University At Carbondale
USA 02.1994 - 12.1996
Skills
Enterprise content management
undefinedTimeline
Senior Enterprise Manager
Bridge Alliance
08.2014 - 06.2021
Product Manager
Singapore Telecommunications Ltd
09.2007 - 07.2014
Bachelor of Science - Marketing
Southern Illinois University At Carbondale
02.1994 - 12.1996
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