Avimen Bala

(Returned to lead with expanded expertise and a refined creative vision.)

• Develop and lead high-impact creative trailers, promotional content, and brand campaigns — from concept development to final delivery.
• Direct and oversee corporate videos, event videos, and branded film content for a diverse range of clients.
• Manage multiple productions simultaneously, ensuring smooth workflows, timely delivery, and consistent creative quality across all stages of production.

• I have freelanced for a Creative Marketing Agency called Superminted. I've learned to multitask from the agency with my work. I have directed 2 commercials for them. One is for SMU (Singapore Management University) and the other is NAIHE (Newcastle Australia Institute of Higher Education).
• Conducted rehearsals with actors to refine performances and enhance character development.
• Independently conceptualized timelines, storyboards and themes of video projects.
• Oversaw post-production process, collaborating with editors to shape the final cut of each film.
• Successfully conveyed story through compelling long- and short-form videos.
• Collaborated with creative directors and producers to plan, coordinate, and execute complex video productions.

• Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
• Collaborated with Sproud, a studio specializing in animation-led storytelling, to produce high-quality educational and institutional content.
• Contributed to two major national projects:

Singapore Institute of Technology (SIT) — creative development and scriptwork for animation-driven content.

Ministry of Education (MOE) — scripting and creative support for the 2024 Best Teacher Award animated tribute video.

• Improved project efficiency with strategic planning, resource allocation, and time management practices.
• Worked closely with animators, directors, and clients to ensure clarity, accuracy, and strong narrative flow throughout each project.

• Working under Filmmagik Singapore was the most intense job i have ever encountered. My responsibility as Video Production Specialist is pretty much the role of an Assistant Director and Associate Producer put to one. I handle Pre-Production. Production and all the way to Post Production with a team of experts in their fields. I have to make sure i satisfy my Director and our Clients at all times for every job we get.

• First job out of Singapore. Working as an Intern for one of the most well known Production Companies in New York that handles Corporate Videos to the Finest, Loop Seven. My Experience with Loop Seven was extremely active and fast paced.

• My first time working in the real world under Instant Replay Productions has been a rollercoaster ride with a vast variety of challenges and hurdles while managing the production team. It was an experiencing of being thrown into the water and learning how to swim for the first time. I was first hired as an Editor for the Production company as that is my most comfortable job. I was freelance previous editing Music videos and Wedding Videos for clients. But all thanks to my Senior Producers's motivation i was drawn to working on production and that sets a new path of mine as a production manager for Instant Replay Productions during each shoots.