Arrada Chamnankarn (Ms)
Summary
| Singapore | Thai (Singapore PR) Profile
Results-driven New Business Sales professional with a decade of experience in business development and account strategy. Proven track record of consistently exceeding targets. Expertise in identifying business opportunities, implementing a customer-centric approach, and excelling in B2B technology sales across SEA markets. Specialized in digital advertising, mobile advertising, e-Commerce, artificial intelligence, SaaS, and B2B selling.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Senior Account Development Representative
Coupa
12.2021 - Current
- Developed and executed account penetration plan for Thailand, Singapore and Philippines's enterprise accounts, driving multi-angle access
- Prospected, qualified, and built robust pipeline
- Engaged with C and B-level prospects, effectively positioning product's value proposition
- Collaborated with sales and engineering teams for impactful product pitches
- Worked closely with marketing team, sharing market insights to drive product enhancements and targeted marketing campaigns/ events
Senior Business Development Representative
Adobe
06.2021 - 11.2021
- Managed and cultivated new clients, focusing on Thailand, Indonesia, and Singapore markets
- Collaborated with internal and external resources to penetrate key accounts
- Conducted joint meetings with sales team to pitch Magento e-Commerce software
- Consistently met and exceeded quota responsibilities aligned to territories
New Business Development Associate
Google (TDCX)
09.2013 - 05.2021
- Identified new business opportunities among top 500 advertisers in Thailand and funded startups in SEA
- Employed cold calling and email outreach to connect with decision-makers
- Engaged in consultative selling with C and B-level executives
- Consistently achieved significant new sales revenue, contributing to 500K USD/quarter in referred deals
- Successfully onboarded 15-20 new unique companies per quarter
Account Executive
Capital Economics
05.2012 - 05.2013
- Demonstrated expertise in negotiating favorable pricing and business terms with medium- large financial enterprises, focusing on delivering exceptional value and ROI
- Achieved over 100% of new sales target, contributing to quarterly revenue of 30K USD
- Managed renewal and upselling for existing accounts
Inside Sales Representative
Getty Images
05.2005 - 10.2011
- Expanded sales revenue in Thailand and Vietnam markets for multimedia products
- Managed new and renewal sales, achieving year-on-year growth of 20%
- Led entire sales cycle from proposal to closing
Customer Service Representative
Agilent Technologies
05.2004 - 04.2005
- Managed accounts in Singapore and Thailand, ensuring timely supply chain actions
- Utilized customer feedback to drive service recovery and customer satisfaction
- Generated and shared monthly reports with internal stakeholders
Education
Master of Marketing Management -
Griffith University
Bachelor of Art (BA) - Economics
Thammasat University
Skills
- Business Development
- Digital Marketing Strategy
- Marketing Management
- Account Management
- Strategic Planning
Certification
Google Adwords Green Belt | January 2019 — March 2019
Languages
English
Advanced (C1)
Thai
Bilingual or Proficient (C2)
Timeline
Senior Account Development Representative
Coupa
12.2021 - Current
Senior Business Development Representative
Adobe
06.2021 - 11.2021
New Business Development Associate
Google (TDCX)
09.2013 - 05.2021
Account Executive
Capital Economics
05.2012 - 05.2013
Inside Sales Representative
Getty Images
05.2005 - 10.2011
Customer Service Representative
Agilent Technologies
05.2004 - 04.2005
Master of Marketing Management -
Griffith University
Bachelor of Art (BA) - Economics
Thammasat University
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