Andrew Sim Ngee Teck
Summary
Professional Regional Manager with strong track record in driving sales growth and market expansion. Skilled in team leadership, strategic planning, and customer relationship management. Known for adaptability, effective collaboration, and delivering consistent results in dynamic environments. Proficient in analyzing market trends, developing territory strategies, and fostering client partnerships.
Overview
29
29
years of professional experience
Work History
Regional Territory Manager
Cloudian Inc
01.2022 - 01.2024
- Overall business ownership for Cloudian’s business in several countries in ASEAN (Singapore, Thailand, Philippines, Hong Kong, Taiwan and rest of emerging markets.
- Drive sales and business development in assigned territory via direct and indirect partner engagement.
- Recruitment of Distributors and resellers in new markets
- Engage customers and channel partners in each territory on a regular basis to develop new opportunities and closure of existing opportunities.
- Joint engagement with various Strategic global partners like HPE, Lenovo and Veeam with Sell-with and sell-through initiatives.
- Regular training and enablement of newly appointed and existing distributors and resellers.
- Execute global and regional sales initiatives in the countries through local distributors and partners.
- Manage sales achievement by leveraging and collaborating with cross functional sales teams, partner sales teams and other business units across the region through Drive/Assist and Enable engagement models.
- Present in customer and partner events.
- Achievements
- Started Cloudian’s business in multiple new territories in South East Asia.
- Established Distributors and reseller ecosystems in the region.
- Established partnerships with key ISV partners, e.g. Lenovo, HPE, Veeam.
- Closed several green field accounts in the territory.
- Doubled Cloudian’s business in the territory every year over the 2 years period.
Regional Sales Manager
DELL Technologies
01.2018 - 01.2022
- 2018: Modern Data Center team, Southeast Asia – Primary Storage
- 2019 – current: Unstructured Data Solution, Asia Emerging Markets (AEM) and Singapore FSI – File and Object Storage
- 2018 - Overall ownership for Block Mid-range storage revenue for Southeast Asia Markets.
- 2019 to 2022 - Overall ownership for File and Object storage revenue for Asia Emerging Markets (AEM) and Singapore FSI Segment.
- Focus territory are:
- 2018: Southeast Asia (Singapore, Malaysia, Thailand, Indonesia and Philippines)
- 2019 – 2021: Singapore and Asia Emerging Markets - Singapore FSI Segment, Vietnam, Pakistan, Bangladesh, Sri Lanka, Cambodia and rest of AEM)
- 2022: Singapore FSI
- Drive sales and business development in assigned territory via direct and indirect partner engagement.
- Engage customers and channel partners in each territory on a regular basis to develop new opportunities and closure of existing opportunities.
- Drive growth in targeted countries likes Vietnam, Pakistan and Bangladesh via local partners and direct customer engagements.
- Execute global and regional sales initiatives in the countries through local sales reps or partners.
- Drive weekly sales cadence with local sales on pipeline and commits.
- Manage sales achievement by leveraging and collaborating with cross functional sales teams, partner sales teams and other business units across the region through Drive/Assist and Enable engagement models.
- Present in customer and partner events
- Conduct regular Partner sales enablement trainings for partners in the territory.
- Achievements
- Grew the File and Object Storage revenue in AEM region which is a Greenfield territory from US$ 400K annually to US$ 9 Million by the end of 2021 with a split of 62% (5.5M) from File and 38% (3.5M) from Object storage.
- Overachieved targets in 2020 (270% of Quota, 1728% YoY).
- Overachieved targets in 2021 (118% of Quota, 23% YoY).
- Closed the largest File and Object deal in the history of Dell Vietnam in 2020.
Regional Business Manager
Hewlett Packard Enterprise
01.2011 - 01.2017
- HPE Storage
- HPE Enterprise Group, Southeast Asia, Taiwan and Hong Kong (SEATH)
- Overall business ownership for HPE Storage for SEATH, goaled on both revenue and margins.
- Develop overall growth strategies for SEATH with alignment to APJ and WW strategies
- Focus countries are Malaysia, Thailand, Indonesia, Philippines, Taiwan.
- Roll-out both strategic and tactical programmes to drive business growth.
- Execute global and regional initiatives in SEATH countries.
- Work with country storage sales teams to achieve quarterly and yearly targets
- Drive weekly cadence with in-country sales reps for pipeline and commits
- Manage sales achievement by leveraging and managing cross functional sales and Business teams both in the SEATH region and in countries
- Manage, monitor and track individual sales rep performance.
- Engage customers and partners in SEATH region on a regular basis to develop new opportunities and closing of existing opportunities.
- Achievements
- Grew HPE storage business for the last 3 years
- Met or exceed storage budget for the last 3 years
- Grew HPE storage market share for the last 3 years
- In 2011, took a newly acquired storage product to market and grew it to 45% of total storage business in 2 years.
Country Services Manager
Hewlett-Packard
01.2010 - 01.2011
- Technology Services, Philippines
- Overall business ownership for HP Services for Philippines.
- P&L ownership for HP Services business for Philippines
- Ensure quarterly revenue and margin targets are met.
- Direct management of Services sales team.
- Achievements
- Returned Philippines Services Business to growth
- Stabilized Philippines Services organization while search for new leadership was in progress.
SEA Channels Manager
Hewlett-Packard
01.2007 - 01.2011
- SMB and Channels
- Technology Service, Southeast Asia
- Overall business ownership for HP Services channel business in SEA.
- Provide overall HP Services Channel GTM strategy and direction for SEA.
- Roll-out both strategic and tactical programs to drive business growth.
- Execute global and regional initiatives in SEA countries.
- Manage sales achievement by leveraging and managing cross functional sales and Business teams.
- Manage and monitor partner Key performance indicators
- Track and monitor key channel programs to ensure successful execution and results.
- Roll-out new service offerings into the SEA countries.
- Ensure partner readiness for new service offerings.
- Manage sales performance of in-country Channel sales reps.
- Quarterly face-to-face partner business reviews with major SEA channel partners.
- Achievements
- Grew the indirect HP service business by double-digits year-on-year.
- Implemented new global HP channel framework in SEA countries
- Implemented new partner performance matrix and strategic initiative that focuses on business growth.
District Manager
Hewlett-Packard
01.2005 - 01.2007
- Technology Management, End-user Workspace Services
- HP Services, Southeast Asia
- Provide bid support to sales and bid teams in areas of solutioning and delivery model design.
- Provide support to the business, sales and marketing teams in driving business growth and rollout of new services.
- Implement process improvement to ensure cost effective and efficient EUWS delivery.
- Ensure delivery infrastructure is integrated, cost competitive and agile to sustain service quality while supporting business growth.
- Manage a team of EUWS technical team Leads.
- Evaluate and plan for training needs for staff.
- Attract, develop and retain talents in the team.
- Manage and provide governance to outsourced service providers.
- Management of customer escalations
- Ensure smooth day-to-day field operations.
- Achievements
- Designed and setup key delivery models and processes for the EUWS delivery teams in SEA.
- Setup up engagement process between the business and delivery teams to ensure smooth transition for new deals.
- Part of the bid team which closed several big EUWS outsourcing deals in SEA Countries.
Enterprise District Manager
Hewlett-Packard
01.2002 - 01.2005
- Enterprise Systems and Storage Support
- HP Services, Singapore
- Managed a team of Engineers and Technical Consultants with various technical specializations.
- Evaluate and plan for training needs for staff.
- Attract, develop, and retain talents in the team.
- Ensure delivery infrastructure is integrated, cost competitive and agile to sustain service quality while supporting business growth.
- Achieve the industry highest customer satisfaction and loyalty for HP Customer Support in Singapore.
- Provide support to the business, sales and market teams in driving business growth and rollout of new services.
- Management and provide governance to outsourced service providers.
- Management customer escalations
- Ensure smooth day-to-day field operations.
- Achievements
- Setup a new dedicated storage team to support customers that were on Storage Critical Contracts.
- Achieved significant cost efficiency through outsourcing additional jobs to service partners and re-negotiating of labour rates from service partners.
- Restructured the team to improve efficiency after several headcount losses as a result of the HP/Compaq merger.
- Customer satisfaction surveys were always above the set targets.
E-Services Solutions Manager
Hewlett-Packard
01.1999 - 01.2001
- HP Services, Singapore
- Technical pre-sales for E-Services relation solutions.
- Technical pre-sales for internet hosting solutions.
- Business development for Internet Data Center related business.
- Manage the P&L of HP’s Internet hosting business.
- Partner management for HP’s Internet Data Center partners.
- Project managed implementation of solutions sold.
- Achievements
- Brought in several Internet hosting deals that turned HP’s internet hosting business into a self-contained business.
- Successfully negotiated a partnership contract with 2 local internet data center players in Singapore.
Escalation Consultant
Hewlett-Packard
01.1996 - 01.1999
- HP Customer Support, SEA
- Provide deep level technical support for customers in SEA region.
- Provide technical escalation and problem management for SEA region.
- Ensure operational excellence through continued process improvement.
- Evaluate training needs of field engineers.
- Develop training materials and conduct training for field engineers in the region.
- Achievements
- Received HP services High Flyer award in 1999.
- Project managed the first deployment of WFM (call center application) in SEA
- Developed a web based tool to access the WFM database. This tool was eventually adopted by HP WW which was further developed and improved
Senior Customer Engineer
Hewlett-Packard
01.1995 - 01.1996
- Customer Engineer (1992 – 1995)
- HP Customer Support, Singapore
- Project Management for Infrastructure deployment projects.
- Account Engineer for key HP accounts (Citibank, SGX, Motorola & Singtel)
- Provide on-site technical assistance to new engineers
- Mentoring of new engineers
- Conduct Technical training for new engineers
- Onsite support for complex system-down issues.
- Perform on-site support for HP enterprise class servers on various platforms. E.g. HP-UX, Windows, MPE-UX, HP-RT, etc.
- Perform on-site installation and deployment of HP enterprise class servers.
- Perform on-site support for network related issues.
- Achievements
- Drive and assist technical escalation as onsite engineer for the escalated cases.
- Perform preventive maintenance for HP enterprise class servers
- Part of a team which worked on HP first outsourcing deal involving multi-vendor equipment from pre-sales to delivery to maintenance phase. This deal was a stepping stone for subsequent outsourcing deals.
- Project managed the transition phase for the first 2 outsourcing deals for HP.
- Part of a team to develop the processes needed when HP first launched the Call-to-repair (CTR) service.
- One of the pioneer engineers to start off multi-vendor network support in HP Singapore
- First engineer to be assigned as Mission Critical Account Engineer for Citibank and Stock Exchange of Singapore.
Education
WSQ Advanced Certificate - Learning and Performance
Institute for Adult Learning Singapore
01.2024
Bachelor of Science - Information System
University of London
01.2000
Diploma - Electronics and Communication, Integrated Electronics
Singapore Polytechnic
01.1988
Skills
- Sales presentations
- Sales training
- Competitive analysis
- Contract negotiations
Hobbies
Traveling and Trekking
Timeline
Regional Territory Manager
Cloudian Inc
01.2022 - 01.2024
Regional Sales Manager
DELL Technologies
01.2018 - 01.2022
Regional Business Manager
Hewlett Packard Enterprise
01.2011 - 01.2017
Country Services Manager
Hewlett-Packard
01.2010 - 01.2011
SEA Channels Manager
Hewlett-Packard
01.2007 - 01.2011
District Manager
Hewlett-Packard
01.2005 - 01.2007
Enterprise District Manager
Hewlett-Packard
01.2002 - 01.2005
E-Services Solutions Manager
Hewlett-Packard
01.1999 - 01.2001
Escalation Consultant
Hewlett-Packard
01.1996 - 01.1999
Senior Customer Engineer
Hewlett-Packard
01.1995 - 01.1996
Bachelor of Science - Information System
University of London
Diploma - Electronics and Communication, Integrated Electronics
Singapore Polytechnic
WSQ Advanced Certificate - Learning and Performance
Institute for Adult Learning Singapore