Summary
Overview
Work History
Education
Skills
References
Interests
Accomplishments
Timeline
Generic
Andrew Chu Yun Hui

Andrew Chu Yun Hui

Educator / Learning & Development
Singapore

Summary

Dynamic learning and development professional with over 5 years of experience in corporate sales across IT SaaS, food and beverage, and packaging sectors, complemented by an additional 5 years as a lecturer and academic leader at renowned institutions such as Sunway College and Kingston International College. Expertise includes merging hands-on business acumen with a strong capability to design and deliver engaging, real-world curricula for A-Level, diploma, and corporate training programs. Proficient in bridging theory and practice to enhance employee skills, optimize training initiatives, and drive measurable growth within organizations. Committed to fostering a continuous learning environment that empowers individuals and teams to achieve their full potential.

Overview

14
14
years of professional experience
2030
2030
years of post-secondary education
3
3
Languages

Work History

Head of Academic Operations / Lecturer

Kingston International College
03.2023 - 04.2025
  • Organize subject syllabus and course materials for business studies.
  • Prepare and deliver lectures about business & retailing modules.
  • Initiate and facilitate classrooms discussions.
  • Set final examination question papers.
  • Grade and assess students’ coursework and examination papers.
  • Led academic operations and ensure alignment with accreditation standards.
  • Optimize course structures to improve student engagement & success rates.
  • Design industry-relevant syllabi, linking academia to workforce demands.

Subjects Taught:

  • Business Management (Diploma in Business & Retailing)
  • Marketing & Sales Management (Diploma in Business & Retailing)
  • Staff Etiquette & Professional Image (Diploma in Business & Retailing)
  • Effective Business Communication (Diploma in Business & Retailing)
  • Financial Management in Business (Diploma in Business & Retailing)

Sales Executive (Food & Service Sector)

Clouet Trading Pte Ltd
07.2020 - 03.2023
  • Support overall Food & Service operation to maximize business results.
  • Grow the Food & Service sector & work closely with key customer accounts.
  • Work closely with management to develop & execute company’s sales.
  • Assist management to develop & execute business development plan.
  • Manage key customer accounts to achieve sales targets & KPI.
  • Monitor performance of such strategies & adapt accordingly.
  • Observe consumer trends & behaviors, and proactively anticipate trend.
  • Analyze sales data & prepare relevant reports.

Sales Account Manager

3D Networks Singapore PTE. LTD.
12.2019 - 06.2020
  • Actively seek out new sales opportunities through cold calling and networking.
  • Set up meetings with potential clients and listen to their wishes and concerns.
  • Prepare and deliver appropriate presentations on products and services.
  • Create frequent reviews and reports with sales data.
  • Negotiate/close deals and handle complaints or objections.
  • Collaborate with team members to achieve better results.
  • Gather feedback from customers or prospects and share with internal teams.

Lecturer

Dimensions International College
08.2019 - 10.2019
  • Organize subject syllabus and course materials for business studies.
  • Prepare and deliver lectures about business subjects.
  • Initiate and facilitate classrooms discussions.
  • Set final examination question papers.
  • Grade and assess students’ coursework and examination papers.


Subjects Taught:

  • Personal and Professional Development (Higher Diploma in Finance)
  • Business Strategy (Higher Diploma in Business Management)
  • Organization and Behavior (Higher Diploma in Business Management)
  • Managing People (Higher Diploma in Business Management)


Training Attended:

  • Harvard Referencing Training
  • Module Planning Training

Lecturer

Sunway College Johor Bahru
01.2017 - 07.2019
  • Organize subject syllabus and course materials for business studies.
  • Prepare and deliver lectures about business subjects.
  • Initiate and facilitate classrooms discussions.
  • Set final examination question papers.
  • Grade and assess students’ coursework and examination papers.
  • Recruit new students and carryout student counselling.


Subjects Taught:

  • Business (A-Level)
  • Introduction to Business (Diploma in Business Administration)
  • Fundamentals of Marketing (Diploma in Business Administration)
  • Marketing Research (Diploma in Business Administration)


Training Attended:

  • Science for Body Language for Educators
  • Implementing Outcome-based Curriculum- Strengthening Learning Outcome
  • Academic Symposium 2018: Empowering Teachers, Engaging Millennials
  • Moodle and Hot Potato Training
  • Energize and Achieve Workshop

Marketing & Sales Manager

Keystone Packaging SDN. BHD.
04.2014 - 09.2016
  • Manage day-to-day performance of sales team.
  • Developing marketing strategy and plan.
  • Manage customer journey (CRM).
  • Train new sales persons to ensure success.
  • Meet pre-determined sales goal.
  • Guidance and motivate sales team to achieve objectives.
  • Conduct weekly debtors aging meeting ensuring collection received.
  • Manage company key accounts such as Al-Ikhsan Malaysia, Marrybrown, White Horse Ceramic and more.
  • Manage customer complaints.

Administration Assistant (Internship)

Alliance Map (M) SDN. BHD.
08.2011 - 11.2011
  • Communication with customers and staff.
  • Serving customers.
  • Organizing office documents.
  • Assisting customers with specific needs.
  • Handling money, banking and general administration.
  • Assist company in organizing charity events (Care United).
  • Assist in preparation of regular scheduled reports.

Education

Diploma - TESOL (Teaching English to Speakers of Other Languages)

Impart Learning Centre
Singapore
10-2024

Master of Business Administration - Business Administration

UCSI University
Kuala Lumpur, Malaysia
01.2017 - 01.2019

Bachelor of Business - Marketing

Victoria University
Johor Bahru, Malaysia
01.2012 - 01.2014

Diploma - Business Administration

Sunway College Johor Bahru
Johor Bahru, Malaysia
01.2009 - 01.2011

Skills

  • Microsoft Office (Word, Excel, Access, PowerPoint)

  • Asteroid & SPSS

  • Canva (Designing PPT)

  • Customer Relationship Management

References

  • Nura, Ali, Principal of the College, 6269 9916, Kingston International College, 10 Anson Road, #28-16 International Plaza, Singapore, 079903, Reference 1
  • Mark, Lim, General Trade Manager, +65 9694 3152, Clouet Trading Pte Ltd, 21 Tagore Lane, DF Building, Singapore, 787479, Reference 2

Interests

- Gym Workout, - Traveling, - Photography

Accomplishments

  • Outstanding Achiever Award, Diploma Programs - Sunway College Johor Bahru (2011)
  • Marketing Communications Television Advertisement Competition – Sunway College Johor Bahru (2011)

Timeline

Head of Academic Operations / Lecturer

Kingston International College
03.2023 - 04.2025

Sales Executive (Food & Service Sector)

Clouet Trading Pte Ltd
07.2020 - 03.2023

Sales Account Manager

3D Networks Singapore PTE. LTD.
12.2019 - 06.2020

Lecturer

Dimensions International College
08.2019 - 10.2019

Lecturer

Sunway College Johor Bahru
01.2017 - 07.2019

Master of Business Administration - Business Administration

UCSI University
01.2017 - 01.2019

Marketing & Sales Manager

Keystone Packaging SDN. BHD.
04.2014 - 09.2016

Bachelor of Business - Marketing

Victoria University
01.2012 - 01.2014

Administration Assistant (Internship)

Alliance Map (M) SDN. BHD.
08.2011 - 11.2011

Diploma - Business Administration

Sunway College Johor Bahru
01.2009 - 01.2011

Diploma - TESOL (Teaching English to Speakers of Other Languages)

Impart Learning Centre
Andrew Chu Yun HuiEducator / Learning & Development