Ana Martul
Summary
Strategic-thinking individual with a dynamic background spanning electronics, consulting, oil & gas, and retail. As a goal-oriented achiever, I embrace hands-on challenges, demonstrating a self-starter mentality with the ability to work independently and within teams. Known for my passion for problem solving, I consistently offer outside-the-box solutions to address challenges effectively. Infused with Swiss organizational precision and a dash of Latin character, I bring a spirited approach to achieving goals while savoring the journey.
Overview
15
15
years of professional experience
Work History
Director Global Customs APAC
Adidas
02.2023 - Current
- Created a new Global Customs function in APAC, building relationships with Market SCM teams as well as other key stakeholders (Tax, Finance, NTP and Legal) improving cross-functional collaboration.
- Kicked off projects to review Inbound and Customs operations in all Markets to identify duty saving opportunities, optimize operational processes, and strengthen compliance.
- Completed broker tenders generating substantial savings (-13% for PAC, and -25% for SEA).
- Implementation of the Low Value Relief for eCom shipments to NZ (expected duty savings of up to NZD 400k a year, reducing total duty bill by 30%).
- Review of Japan's operating model resulting in duty savings of EUR 5.7m in 2023.
- Assessment of safeguard measures in ID, supporting Local-for-Local initiatives to mitigate negative impact.
- As part of APAC's integration with EM, completed review of the Dubai Free Zone operating model. Recommendations expected to be completed in Q1 2024.
Senior Manager Global Customs
Adidas
01.2021 - 01.2023
- Managed the customs valuation methodology for all global business models for an annual duty bill of over US$1bn.
- Oversaw and coordinated the process of calculating and declaring the Technical Assist Charge (TAC), with a an annual duty impact of US$50m+ globally.
- Led the response on any valuation topics arising from customs audits.
- Managed and supported additional projects from a customs perspective (e.g., TRANS4RM; TradeCo reviews Australia, Canada & New Zealand; MTBR; eCommerce Lite; Metaverse; Fashion business; Luxury).
- Team of 3 direct reports.
Manager Global Customs
Adidas
09.2019 - 12.2020
- Managed the implementation and running of the US First Sale initiative (annual duty savings of US$8.5m from full implementation).
- Conducted efficiency reviews of Market Customs Operations.
- Rolled out adidas preference programme in NAM, including conducting training to factories in Mexico, Canada, and Honduras.
Co-Head Tax Advisory
Gunvor
06.2017 - 07.2019
- Co-managed the Tax Advisory team (10+ people)
- Ensured quality handling of all customs and excise matters globally in line with business priorities, including trainings for traders, operators and refiner personnel.
- Developed SOPs and compliance toolkits and ensured maintenance of AEO and other customs & excise authorisations.
- Supported development and integration of customs and excise controls in global IT trading platform.
- Managed the relationshop with tax and customs authorities.
- Represented the company in European trade associations (namely FuelsEurope)
Customs, Excise & International Trade Services
KPMG
11.2015 - 05.2017
- Advised clients on import and export matters, including valuation, preferential trade arrangements, classification, anti-dumping duty measures, excise, export controls and trade sanctions.
- Conducted due diligence reviews for clients, as part of M&A processes as well as general internal compliance assessment.
- Advised the UK Government and clients on WTO law related to trade in goods and services in the context of Brexit.
- Client industries: electronics, alcoholic beverages, food, automotive, tobacco, gas & oil, and retail.
Trade Affairs Europe
Sony Europe
08.2011 - 11.2015
- Maximised trade compliance and duty saving for finished goods and parts in Europe.
- Delivered training to the business customs regulations to ensure duty optimisation was accounted for in the product development and business planning process.
- Supported the implementation of the Export Control Compliance Programme for Europe.
- Participated in European trade associations (DigitalEurope).
- Granted extended leave of absence to pursue LL.M.
Intern Trade & Timber Division
United Nations Economic Commission For Europe
07.2009 - 09.2009
Education
LL.M. - Certificate in WTO Studies
Georgetown University Law Center
Washington DC, US05.2015
Bachelor's Degree - Law
Universidad Pontificia Comillas
Madrid, Spain07.2011
Exchange Programme ERASMUS -
Universite De Fribourg
Fribourg, Switzerland06.2010
International Baccalaureate Diploma -
ECOLINT
Geneva, Switzerland06.2006
Skills
Critical & Strategic Thinking
Project management
Cross-cultural communication
Relationship building
Team collaboration
Stakeholder management
Coaching and mentoring
Languages
Spanish
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
French
Advanced (C1)
German
Elementary (A2)
Timeline
Director Global Customs APAC
Adidas
02.2023 - Current
Senior Manager Global Customs
Adidas
01.2021 - 01.2023
Manager Global Customs
Adidas
09.2019 - 12.2020
Co-Head Tax Advisory
Gunvor
06.2017 - 07.2019
Customs, Excise & International Trade Services
KPMG
11.2015 - 05.2017
Trade Affairs Europe
Sony Europe
08.2011 - 11.2015
Intern Trade & Timber Division
United Nations Economic Commission For Europe
07.2009 - 09.2009
LL.M. - Certificate in WTO Studies
Georgetown University Law Center
Bachelor's Degree - Law
Universidad Pontificia Comillas
Exchange Programme ERASMUS -
Universite De Fribourg
International Baccalaureate Diploma -
ECOLINT
Similar Profiles
Nadin MousaNadin Mousa
Brand Specialist at adidasBrand Specialist at adidas
THIEN LETHIEN LE
Sales Associate at AdidasSales Associate at Adidas
Jagroop KaurJagroop Kaur
Sales Representative at AdidasSales Representative at Adidas