Summary
Overview
Work History
Education
Skills
References
CURRICULAR ACTIVITIES
Timeline
Generic
ALVIN LEE YEE SING

ALVIN LEE YEE SING

KUCHING

Summary

Strategic Telco Account Executive focused on maximizing customer lifetime value and driving market share within a defined territory. Expertise in managing and growing a portfolio of key accounts by leveraging deep product knowledge of enterprise-grade connectivity, security, and collaboration tools. Adept at conducting business reviews, negotiating complex contracts, and acting as a trusted advisor to C-level executives to ensure client retention and satisfaction.

Overview

12
12
years of professional experience

Work History

Self-employed

YiSing Mini Mart
10.2017 - Current

Key Areas of Responsibility & Duties:

1. Strategic Management & Business Development

  • Analyze market trends and competitor activity to identify new opportunities (e.g., new product lines, local delivery service).
  • Manage the store's brand, reputation, and community presence.

2. Financial Management

  • Oversee all financial aspects, including budgeting, forecasting, and P&L management.
  • Manage cash flow, daily cash reconciliations, and bank deposits.
  • Control inventory levels to minimize stock-outs and reduce spoilage/wastage.
  • Negotiate pricing and terms with suppliers and distributors to ensure competitive cost of goods.
  • Authorize expenditures and manage accounts payable/receivable.
  • Ensure accurate and timely record-keeping for tax purposes.

3. Inventory & Supply Chain Management

  • Place all inventory orders based on sales data, seasonality, and stock levels.
  • Manage relationships with suppliers, vendors, and distributors.
  • Oversee the receiving of goods, ensuring accuracy of delivery and quality of products.
  • Implement and maintain a First-In, First-Out (FIFO) system, especially for perishable items.
  • Conduct regular stock takes and inventory audits to identify and address shrinkage.

4. Store Operations & Administration

  • Ensure the store is clean, well-organized, safe, and presentable at all times.
  • Maintain and troubleshoot store equipment (e.g., POS systems, refrigerators, security systems).
  • Manage utility services, leases, and other administrative contracts.
  • Ensure full compliance with all health and safety regulations, food safety standards, and local business licensing laws.

5. Sales, Marketing & Customer Service

  • Lead by example in providing exceptional, friendly, and efficient customer service.
  • Plan and execute in-store promotions, discounts, and loyalty programs to drive sales.
  • Build strong relationships with the local community to foster customer loyalty.

Sales Executive retail mobile phone

East Mall Com Enterprise
05.2017 - 11.2018

1. Sales and Customer Service

  • Greet and Engage: Welcome customers, identify their needs, and provide a positive in-store experience.
  • Product Knowledge: Maintain expert-level knowledge of the latest smartphones, tablets, smartwatches, and accessories from various brands (e.g., Apple, Samsung, Google).
  • Solution Selling: Recommend the right devices and plans based on the customer's lifestyle, budget, and usage patterns ( gaming, photography, business).
  • Plan & Service Explanation: Explain and sell mobile service plans (postpaid & prepaid), data packages, international roaming, and insurance/warranty products (e.g., AppleCare+, carrier insurance).
  • Handle Objections: Address customer concerns about price, features, or contracts confidently and effectively.
  • Closing the Sale: Guide the customer through the decision-making process to finalize the purchase.

2. Technical Support and Troubleshooting

  • Device Setup: Assist customers with setting up their new phones, including transferring data from their old device, installing apps, and configuring email/settings.
  • Basic Troubleshooting: Diagnose and resolve common software and hardware issues (e.g., connectivity problems, battery life, screen issues).
  • Software Assistance: Help customers understand and use device features, operating systems (iOS/Android), and pre-installed applications.
  • Triaging Repairs: Assess devices that need repair, explain the warranty or out-of-warranty process, and initiate repair or replacement procedures.

Internship Trainee Human Resource Administrative

Jabatan Kerja Raya Sarawak (JKR)
07.2016 - 10.2016

A. Recruitment & Onboarding:

  • Job Posting: Assist in drafting job descriptions and posting them on various job boards and social media platforms
  • Scheduling: Coordinate interview schedules between candidates and hiring managers.
  • Candidate Communication: Send out interview invitations, rejections, and other correspondence.
  • Onboarding Support: Prepare new hire paperwork (contracts, forms). Set up new employee files (physical and digital). Assist in preparing onboarding kits and coordinating first-day schedules.

B. Employee Data & Records Management:

  • Database Maintenance: Update and maintain employee records in the Human Resource Information System (HRIS) or spreadsheet (e.g., personal details, contact information).
  • Filing: Manage both digital and physical employee files, ensuring they are organized, complete, and confidential.
  • HR Reports: Help generate basic HR reports, such as headcount, turnover, or attendance reports.

C. HR Operations & Employee Engagement:

  • Policy Support: Help update the employee handbook or internal HR policies.
  • Benefits Administration: Provide basic support for employee benefits programs (e.g., health insurance, leave management).
  • Event Support: Assist in organizing company events, team-building activities, or wellness programs.

Sales and Executive

Love Optic Sdn Bhd
06.2014 - 06.2015
  • Drove retail sales by providing expert consultations, leading to a consistent exceedance of personal and store sales targets by 5% on a quarterly basis.
  • Mastered the entire eyewear portfolio, including premium frames and advanced lens technologies (e.g., blue light, progressive, Transitions), to confidently recommend solutions based on customer prescription, lifestyle, and budget.
  • Built a loyal clientele through exceptional service, with 30% of customers returning for repeat purchases and referrals, significantly contributing to the shop's revenue.
  • Processed transactions, managed appointments, and handled customer inquiries, ensuring a seamless and positive end-to-end experience.

Internship Trainee (Marketing and Admin)

H&L Supermarket Sdn Bhd
04.2014 - 06.2014


1. Office Management & Operations:

  • Front Desk Duties: Greet visitors, answer and direct phone calls in a professional manner.
  • Supply Management: Monitor and order office supplies, snacks, and other essentials.
  • Vendor Coordination: Serve as a point of contact for office vendors

2. Communication & Coordination:

  • Internal Communication: Help disseminate internal announcements and updates.
  • Meeting Support: Schedule meetings, book conference rooms, and prepare agendas.
  • Minute-Taking: Attend meetings, take minutes, and distribute them to relevant team members.

3. Data Management & Documentation:

  • Filing & Organization: Maintain both physical and digital filing systems.
  • Data Entry: Update company databases, contact lists, and employee directories.
  • Report Preparation: Assist in preparing simple administrative reports

4. Project Support:

  • Ad-hoc Tasks: Provide general support to the team on various projects as needed.
  • Presentation Preparation: Help create and format PowerPoint presentations for internal or client meetings.


Education

Degree - Business and Management

SEGi College Sarawak
01.2016

Diploma - Business Administration

SEGi College Sarawak
01.2014

Sijil Pelajaran Malaysia - undefined

SMK Sungai Maong
01.2010

Skills

    Professional Skills

  • Communication & Teamwork: Effective collaborator with team members and management Able to clearly convey information and follow instructions to achieve common goals
  • Problem-Solving: Proactive in identifying issues and coordinating with superiors to develop and implement effective solutions
  • Professionalism: Maintains a polished and respectful demeanor, with a strong work ethic and commitment to quality in all tasks
  • Technical Skills

  • Software: Microsoft Office Suite (Word, Excel, PowerPoint), Adobe Photoshop, Windows Live Movie Maker
  • Systems: Point-of-Sale (POS) Systems, Internet Research Applications
  • Language Skills

  • Chinese: Fluent
  • Malay: Fluent
  • English: Fluent
  • Hakka: Conversational

References

  • Voon Chung, Siong, Sales Manager, 016-8656509, 082-463350, Love Optic Sdn Bhd
  • Pui Jin, Jee, Supervisor - Operations, 013-8178777, 016-2893033, LF Asia Sebor
  • Justin, Director, 012-8888012, East Mall Com Enterprise

CURRICULAR ACTIVITIES

10 December 2012 – Entrepreneurship Club (SEGi Sarawak) 3 April 2011 – National Service for Program Latihan Khidmat Negara (PLKN) 6 August 2010 – Pre SPM Accounting Workshop 2010 16 December 2010 – Additional Mathematics Project Works 2010 25 May 2007 – Chinese Chess Competition Club

Timeline

Self-employed

YiSing Mini Mart
10.2017 - Current

Sales Executive retail mobile phone

East Mall Com Enterprise
05.2017 - 11.2018

Internship Trainee Human Resource Administrative

Jabatan Kerja Raya Sarawak (JKR)
07.2016 - 10.2016

Sales and Executive

Love Optic Sdn Bhd
06.2014 - 06.2015

Internship Trainee (Marketing and Admin)

H&L Supermarket Sdn Bhd
04.2014 - 06.2014

Diploma - Business Administration

SEGi College Sarawak

Sijil Pelajaran Malaysia - undefined

SMK Sungai Maong

Degree - Business and Management

SEGi College Sarawak
ALVIN LEE YEE SING