Organized and detail-oriented professional who can create exceptional events that meet the client's goals while ensuring our company generates maximum profits. Experience with planning, budgeting, and coordinating a wide variety of small-scale to medium-scale events. A strong communicator and negotiator able to foster relationships with key stakeholders and vendors.
• Managed social media in line with brand identity.
• Created and curated blogs and social media content optimized for the search engine.
• Led recruitment and management of brand ambassadors to increase brand awareness and engagement.
• Assisted in creating targeted marketing strategies by identifying key demographics.
• Managed Google, TikTok, and Meta ads, while conducting post-campaign analysis.
• Organized trade shows, conferences and other events to promote products and services.
• Created comprehensive reports to track results of campaigns and ROI.
• Conducted market research to create and execute captivating content and marketing campaigns surrounding the digital fashion space.
• Led and onboarded 10 influencers, increasing brand exposure.
• Managed social media accounts across Instagram, LinkedIn, Facebook, TikTok, and YouTube.
• Copywrote paid ads, social media posts, and blog posts optimized for the search engine.
• Took charge of community management, responding to customer inquiries, client concerns, social media
comments and direct messages.
• Generated reports on social media metrics while identifying areas for improvement.