Aileen Estrellado
Singapore
Summary
With a dynamic and self-motivated approach, I have thrived on embracing new challenges throughout my 23-year career as an accomplished senior leader in Business Development. Passionate about fostering growth and development within a technology-driven business, I have held diverse executive positions spanning management, service, and operations. My extensive experience has equipped me with the ability to swiftly adapt to and lead changes, reflecting a deep understanding of the industry's dynamic nature. Proficient in Business Development, Delivery, Account Management, and Communications, I have consistently demonstrated a keen aptitude for driving success in both strategic and operational facets of the business.
Overview
23
23
years of professional experience
Work History
Corporate Account Manager
NTUC Learning Hub
05.2023 - Current
- Company Overview: Industry Education, Specialization Sales - Corporate, Role Sales Executive/Account Manager, Position Level Senior Manager
- Successfully developed and implemented strategic business and revenue plans resulting in 20% increase in overall target revenue within 2-3 months
- Effectively managed and moved leads through the sales cycle with 80% increase in the conversion rate and overall sales revenue
- Delivering compelling presentations, quotations, and proposals to prospective clients in Hotel and Hospitality industry and various SMEs
- Contributes to process improvements for operational efficiency within the teams for overall productivity
- Leading the application process for funding from WSG and SSG, providing full information support to employer's financial resources for their workforce training
- Providing comprehensive end to end sales support to enterprises in their training and talent requirements for CCP/PCP
- Consistently prepared and submitted comprehensive reports on sales projects, activities, projections, and the cost of sales initiatives, contributing to strategic decision-making
- Successfully expanded the customer base by searching and developing relationships with new clients, enhancing the company's market reach
- Industry Education, Specialization Sales - Corporate, Role Sales Executive/Account Manager, Position Level Senior Manager
Enterprise Business Manager
Lithan Pte Ltd
03.2021 - 04.2023
- Company Overview: Industry Education, Specialization Sales-Corporate, Role Account Manager, Position Level Senior Manager
- Accomplished professional with a proven track record in Business Development and Lead Generation, specializing in targeting (SMEs)
- Successfully spearheaded initiatives to develop new digital capabilities, enabling omni-channel marketing strategies, implementing tech-enabled operational solutions, fostering intelligence-driven business practices, and establishing secure modern workplaces
- Demonstrated expertise in driving growth through strategic partnerships and innovative solutions, contributing to the advancement of businesses in dynamic environments
- Successfully spearheaded B2B solution sales, driving enterprises' digital transformation through comprehensive services encompassing digital skills acceleration, solution implementation, talents development, and workplace learning
- Proactively generated daily leads via digital media platforms, adeptly utilizing sales navigators for engagement presentations and managing end-to-end sales accounts
- Facilitated seamless admission documentation processes for employers and trainees, expertly navigating funding applications with organizations like WSG and SSG to optimize support
- Proven track record in sales analysis, adept at extracting valuable business insights from data
- Skilled in formulating compelling business proposals for management based on analytical findings
- Demonstrates excellence in lead sourcing, negotiation, documentation, and effective account management
- Plays a pivotal role in driving process improvement initiatives, contributing to enhanced operational efficiency across team departments
- Industry Education, Specialization Sales-Corporate, Role Account Manager, Position Level Senior Manager
Business Development Manager
Hitec Sourcing Pte Ltd
09.2020 - 03.2021
- Company Overview: Industry Consulting (Business & Management), Specialization Marketing/Business Development, Role Business Development
- Successfully identified and cultivated new business opportunities across diverse industries, connecting clients with top-tier professional talent through temporary contracts or permanent placements
- Specialized in providing HR BPO services to start-ups, effectively managing recruitment processes from job interviews to candidate placements
- Adept at conducting pre-qualifications to ensure optimal candidate-job alignment and fostering strong client-candidate relationships
- Proficient in utilizing diverse databases, social media, and platforms to source both passive and active candidates while meeting and exceeding corporate requirements
- Demonstrated expertise in staff management, conducting pep talks, and ensuring seamless deployment for successful project outcomes
- Industry Consulting (Business & Management), Specialization Marketing/Business Development, Role Business Development
Business Owner
Small Town Cafe
07.2019 - 09.2020
- Company Overview: Industry Food & Beverage / Catering / Restaurant, Specialization Food/Beverage/Restaurant Service, Role Management
- Industry Food & Beverage / Catering / Restaurant, Specialization Food/Beverage/Restaurant Service, Role Management
Sales Manager - Recruitment Consultant
DJ Engineering & Construction Pte Ltd
07.2019 - 09.2020
- Company Overview: Industry Human Resources Management / Consulting, Specialization Marketing/Business Development, Role Business Development, Position Level Senior Manager
- Business Development & Cold-Calling and visits - Identify and develop new business opportunities with a myriad of clients mostly under Engineering and Construction firm
- Generate leads on companies who requires manpower for projects by temporary contract or by permanent placement for deployment of BIM Managers, Quantity Surveyors and BIM modellers
- Perform recruitment functions such as job interviews, matching candidates to various jobs, understanding the requirements and desires of various job-seekers
- Perform matches and pre-qualifications for candidates and jobs available to ensure that the best-fit between candidate and job is ideal
- Work together with Clients and Candidates to ensure that respective interests in job requirements are met and adhered to
- Liaising with clients to obtain comprehensive brief of vacancies and ideal candidate profiles
- Utilizing various databases, social media channels and your expanding network to identify the best passive and active candidates
- Industry Human Resources Management / Consulting, Specialization Marketing/Business Development, Role Business Development, Position Level Senior Manager
Account Manager
Cuscapi Singapore
01.2019 - 06.2019
- Company Overview: Industry Consulting (IT, Science, Engineering & Technical), Specialization Sales - Corporate, Role Sales Executive/Account Manager, Position Level Senior Manager - Regional Sales
- Accomplished software sales professional with a proven track record in managing local and regional clients, securing key accounts such as KFC, Pizza Hut, and Jollibee for POS software and equipment sales
- Consistently achieving 80% of quarterly sales targets, I consistently bring in new accounts each month to sustain sales projections through daily cold calling and account hunting
- Successfully maintain relationships with key accounts in Vietnam, Qatar, UAE, Italy, London, Malaysia, and the Philippines, ensuring seamless sales and support services
- Collaborate with support teams for project development, coordinating site activities and attending project meetings
- Nurture strong relationships with suppliers, partner channels, and existing customers, adeptly providing quotations and deliverables
- Proactively identify and develop business opportunities, offering professional business solutions to clients
- Industry Consulting (IT, Science, Engineering & Technical), Specialization Sales - Corporate, Role Sales Executive/Account Manager, Position Level Senior Manager - Regional Sales
Business Development Manager
Acentrix Pte Ltd
05.2018 - 12.2018
- Company Overview: Industry Computer / Information Technology (Hardware), Specialization Sales - Corporate, Role Sales Executive/Account Manager, Position Level Manager
- Proven track record in the Corporate, Commercial, Interior design, and Construction industries, adept at driving sales of IT Equipment and Peripherals, IT Software, IT Projects, Audio Visual systems, Digital Signages, Control systems, Security Systems, Video Conferencing Systems, and PABX
- Collaborates seamlessly with project teams to oversee project development, solutions, site coordination, and subcontractor management
- Demonstrates exceptional liaison skills, coordinating with consultants, clients, and agents to understand project requirements and expectations
- Cultivates strong relationships with suppliers, vendors, and subcontractors
- Identifies and capitalizes on business opportunities, offering expert solutions to clients
- Diligently prepares and submits comprehensive reports on sales projects, activities, projections, and costs
- Proactively monitors and converts sales quotations and tenders
- Coordinates with technical pre-sales and consolidates subcontractor quotations to align with client needs
- Ensures customer satisfaction through strategic after-sales service visits on key accounts, contributing to sustained sales growth
- Industry Computer / Information Technology (Hardware), Specialization Sales - Corporate, Role Sales Executive/Account Manager, Position Level Manager
Business Development Manager
AB&B Pro International Pte Ltd
04.2013 - 11.2016
- Company Overview: Industry Electrical & Electronics, Specialization Sales - Corporate, Role Distributor/Channel Sales, Position Level Manager
- Handles Corporate, Commercial, Interior design and Construction industries clients for delivering sales of Audio Visual systems, Digital Signages, Control systems, Security Systems, IT equipments, PABX and Video Conferencing Systems
- Work with project teams members for the development of projects, solution, including site coordination, attending project site meeting and handling sub-contractors
- Liase and coordinate with consultants, clients, agents to undertands requirements and project expectations
- Maintaining good relationships with suppliers, vendors and sub-contractors
- Identify and develop business opportunities for the clients and provide professional business solution
- Preparing and submit reports regarding sales projects, sales activities, sales projections and cost of projected sales activiities
- Monitors closely all sales quotations and tenders given out and convert them into sales
- Coordinate with technical pre-sales and consolidates quotations from subcontractor agents according to clients requirements
- Ensures customer satisfaction through after sales service visits on key/major accounts and quality service for improvement of sales growth
- Industry Electrical & Electronics, Specialization Sales - Corporate, Role Distributor/Channel Sales, Position Level Manager
Wealth Relationship Manager
AIA Singapore
05.2015 - 10.2016
- Company Overview: Industry Banking / Financial Services, Specialization Sales - Financial Services (Insurance, Unit Trust, etc), Role Financial Services Consultant, Position Level Manager
- Acquired industry certificates license CMFAS, M5, M9A, HI to do legal acquisition of Life Insurances
- Meet up and discuss financial awareness, wealth management and investments to protect and build clients financial futures
- Perform and deliver documentation for the clients
- Worked with clients to help them make the right decision with their financial goal and explain to clients the financial services to offer
- Identify and develop investment opportunities for the client
- Industry Banking / Financial Services, Specialization Sales - Financial Services (Insurance, Unit Trust, etc), Role Financial Services Consultant, Position Level Manager
Account Manager
Netflow Integrated Pte Ltd
02.2012 - 04.2013
- Company Overview: Industry Electrical & Electronics, Specialization Sales - Corporate, Role Distributor/Channel Sales, Position Level Manager
- Successfully manages a diverse portfolio, overseeing projects in Interior Designer firms, Construction, and Commercial sectors
- Demonstrates proficiency in handling sales of Data and Telephone Cabling, Network Infrastructure, Wireless Access, Audio Visual, and Security systems
- Industry Electrical & Electronics, Specialization Sales - Corporate, Role Distributor/Channel Sales, Position Level Manager
Sales Executive
Jnissi International Pte Ltd
05.2011 - 02.2012
- Company Overview: Industry Electrical & Electronics, Specialization Sales - Corporate, Role Distributor/Channel Sales, Position Level Senior Executive
- Proven track record in solution selling of projectors, screens, digital signages, and video conferencing systems, showcasing expertise in understanding and meeting customer needs
- Conducted impactful technical presentations and product demonstrations, fostering strong customer relationships and ensuring high levels of satisfaction
- Successful in territory penetration and new account development, with a demonstrated ability to quickly build rapport with customers during travel visits
- Industry Electrical & Electronics, Specialization Sales - Corporate, Role Distributor/Channel Sales, Position Level Senior Executive
Senior Account Manager
iTalkBB Singapore Pte. Ltd.
01.2011 - 04.2011
- Company Overview: Industry Telecommunication, Specialization Sales - Corporate, Role Supervisor/Team Lead, Position Level Senior Executive
- Selling IP telephony services to Corporate accounts and Residential clients
- Conducts product presentation of VOIP device and demonstration
- Monitor activities of customer account through CRM application to maintain customer satisfaction and customer retention
- Provides assistance in technical solution for installation, trouble shooting and simple configuration
- Manage day to day showroom operations, handling phone inquiries and walk-in clients, day end operation for sales settlement and sales to bank reconciliation
- Lead team for marketing events and road show promotions
- Industry Telecommunication, Specialization Sales - Corporate, Role Supervisor/Team Lead, Position Level Senior Executive
Customer Service Executive
Aspial Lee Hwa Jewellery Pte. Ltd.
11.2006 - 12.2010
- Company Overview: Industry Retail / Merchandise, Specialization Sales - Retail/General, Role Supervisor/Team Lead, Position Level Senior Executive
- Provide outstanding skills in customer service and selling of high end jewellery
- Manage shop operation, cashiering, stock take, requisition of packaging materials, stock display, daily stock count/ inventory, sales settlement and sales to bank deposit
- Handles service orders, custom made orders, customer request and professionally handles difficult customers and customer complaints
- Orient and train junior staff for sales promotions, ongoing events, primary and secondary roles
- Achiever of monthly sales target without compromising excellent and operational performance
- Nominated for excellent service with a certificate of service excellence award
- Industry Retail / Merchandise, Specialization Sales - Retail/General, Role Supervisor/Team Lead, Position Level Senior Executive
Business Unit Manager
Blue Bell Commodities Inc.
01.2006 - 12.2006
- Company Overview: Industry Manufacturing / Production, Specialization Marketing/Business Development, Role Management, Position Level Senior Manager
- Coordinate and monitor activities and processes of company brands
- Analyze sales, trends, competition and processes of company brands and the industry to which they belong
- Prepares presentation of weekly brand review concerning daily sales and bestsellers of the week for production monitoring purposes
- Prepares monthly brand review presentation and its competitors in the market
- Refine company brands processes and manual
- Make recommendations for activities and improvement of company brands
- Manage image and profitability of company brands
- Hire, train, evaluate and monitor the activities of store personnel
- Arrange staff shifting and prepares office memorandum and create rules and regulations for the improvement of daily store operations upon approval of the president
- Deal with suppliers and ensure on-time delivery and quality of products
- Oversee construction and opening of new branches
- Manage franchise operations
- Industry Manufacturing / Production, Specialization Marketing/Business Development, Role Management, Position Level Senior Manager
Business Development Officer
Copylandia Office Systems Corporation
01.2002 - 01.2006
- Company Overview: Industry Retail / Merchandise, Specialization Sales - Corporate, Role Supervisor/Team Lead, Position Level Senior Executive
- Selling Multifunction copiers and printing machine such as Konica Minolta and Risograph
- Conducts technical presentation and demonstrates how the product meet the customer needs, building and maintaining a close relationship with customers assures customers satisfaction
- Industry Retail / Merchandise, Specialization Sales - Corporate, Role Supervisor/Team Lead, Position Level Senior Executive
Sales executive
Union Motors Corporation
08.2001 - 02.2002
- Company Overview: Industry Automobile / Automotive Ancillary / Vehicle, Specialization Sales - Corporate, Role Sales Executive/Account Manager, Position Level Junior Executive
- Industry Automobile / Automotive Ancillary / Vehicle, Specialization Sales - Corporate, Role Sales Executive/Account Manager, Position Level Junior Executive
Education
Bachelor's Degree - Physical Therapy
Our Lady of Fatima University
01.1999
Skills
- Advanced CRM (Salesforce, Hubspot)
- Lead Generation
- Account Management
- Team Management
- Team Building Skills
- Sales engagement and Presentation
- Scheduling and Settling Goals
- Driving
- MS Word
- MS Office
- MS Powerpoint
- Organizing Events
- Knowledge in using MS Office
- MS Excel
- ERP
- CRM
- Lotus Notes
- SAP
- Cloud Software
- POS Cloud Software
- Payment Software
- Understanding in Enterprise Infrastructure
- Network Security
- Engineering and Building Software
- Control Systems
- SEO
- Digital Marketing
Additional Information
SGD 7,000, Anywhere in Singapore, Presentation, Organizing Events, Driving, MS Office, MS Word, MS Excel, Power Point, ERP, CRM, Lotus Notes, SAP, Cloud Software, POS Cloud Software, Payment Software, Understanding in Enterprise Infrastructure, Network Security, Engineering and Building Software, Control Systems, SEO and Digital Marketing
Languages
English
Filipino
Personal Information
Expected Salary: SGD 7,000
Timeline
Corporate Account Manager
NTUC Learning Hub
05.2023 - Current
Enterprise Business Manager
Lithan Pte Ltd
03.2021 - 04.2023
Business Development Manager
Hitec Sourcing Pte Ltd
09.2020 - 03.2021
Business Owner
Small Town Cafe
07.2019 - 09.2020
Sales Manager - Recruitment Consultant
DJ Engineering & Construction Pte Ltd
07.2019 - 09.2020
Account Manager
Cuscapi Singapore
01.2019 - 06.2019
Business Development Manager
Acentrix Pte Ltd
05.2018 - 12.2018
Wealth Relationship Manager
AIA Singapore
05.2015 - 10.2016
Business Development Manager
AB&B Pro International Pte Ltd
04.2013 - 11.2016
Account Manager
Netflow Integrated Pte Ltd
02.2012 - 04.2013
Sales Executive
Jnissi International Pte Ltd
05.2011 - 02.2012
Senior Account Manager
iTalkBB Singapore Pte. Ltd.
01.2011 - 04.2011
Customer Service Executive
Aspial Lee Hwa Jewellery Pte. Ltd.
11.2006 - 12.2010
Business Unit Manager
Blue Bell Commodities Inc.
01.2006 - 12.2006
Business Development Officer
Copylandia Office Systems Corporation
01.2002 - 01.2006
Sales executive
Union Motors Corporation
08.2001 - 02.2002
Bachelor's Degree - Physical Therapy
Our Lady of Fatima University
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